What we do

At Cognite, we bring science to life where it matters most.In complex diseases – where pathways are fragmented, evidence is evolving and audiences are highly specialised – clarity isn’t enough.

We help teams define what matters, shape how it’s understood and make it work.

One joined-up approach, from insight through to impact

Commercial and medical are often treated as separate disciplines, but we see them as part of the same story. Our joined-up approach connects insight, strategy and execution
from end to end.

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Our integrated offerings

Omnichannelengagement & activation Read more Bespoke training plans Read more

How we bring
medical work to life

Medical work demands rigour and clarity. We help teams make sense of evolving therapeutic landscapes, shape scientific narratives and deliver meaningful, compliant communications that inform decisions and strengthen understanding.

Scientific insight & strategy

  • Treatment landscape and competitor intelligence
  • Disease and data gap analysis
  • Systematic literature reviews
  • Advisory boards
  • Investigator and scientific exchange meetings
  • Publication planning

Challenges we have helped to solve

“What will the treatment landscape potentially be when we launch?”

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Scientific narratives & communication

  • Scientific communication platforms
  • Publications and extenders
  • Expert engagement plans
  • Scientific booths and congress experiences
  • Medical symposia and standalone meetings (live and virtual)
  • Medical materials for HCPs and field medical teams

Challenges we have helped to solve

“The treatment landscape is evolving quickly – we need a clear, shared view of the science to inform medical strategy.”

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“How can we maximise our existing dataset to provide data with real-world evidence?”

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“Make our medical booth as exciting and engaging as the commercial team’s.”

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Expert engagement & scientific exchange

  • Rising stars programmes
  • KOL mapping and engagement plans
  • Design and implementation of omnichannel approach to facilitate ongoing scientific exchange
  • Using a test-and-learn strategy to refine communications and tactics in real time based on stakeholder feedback

Challenges we have helped to solve

“Highly complex disease biology and clinical data needed to be translated into an intuitive, interactive format that supported personalised scientific discussions.”

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“Field medical teams required a shared scientific narrative and tools to support confident, consistent exchange across varying levels of specialist understanding.”

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“A growing body of data needed to be translated into a coherent publication strategy, with clear extenders that sustained scientific impact beyond primary manuscripts.”

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How we bring
commercial work to life

Commercial success in complex science isn’t just about visibility – it’s about shaping how people think, decide and act. We help teams define their position, tell their story and build connected programmes that perform in the real world.

Strategic planning
& brand building

  • Disease, market and stakeholder insight
  • Patient journey and referral pathway
  • Diagnostic and patient identification strategy
  • Positioning, launch and life cycle planning
  • Segmentation, insight generation and message testing
  • Competitor analysis and differentiation

Challenges we have helped to solve

“Our disease is under-recognised, and patients are getting lost before they ever reach the right specialist.”

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“Genetic testing is often inconclusive – how can we simplify our diagnostic process?”

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“This is a multisystemic condition – how do we prioritise who to speak to, and about what?”

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Brand storytelling & creative

  • Disease state education campaigns
  • Brand campaigns
  • Visual identity and brand playbook
  • Message architecture and core claims
  • Global-to-local co‑creation and alignment
  • Strategy-led creative innovation

Challenges we have helped to solve

“HCPs see it as another treatment in the class. We need to create a clearer story around its differentiation.”

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“We’re relaunching in a competitive market. The story needs a new emotional hook but must stay clinically credible.”

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“Global, US and key markets aren’t aligned – we need one campaign platform everyone can own and execute.”

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Patient engagement

  • US DTC brand and education programmes
  • Patient disease education and awareness
  • Digital ecosystems and connected journeys
  • Patient storytelling and advocacy engagement
  • Patient support and ongoing engagement
  • PAG/patient events and materials

Challenges we have helped to solve

“We need to translate complex science into something patients can understand and use.”

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“Post-prescription support has to be practical and appropriate for the age group – especially in paediatric rare disease.”

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“We are launching a paediatric rare disease therapy in the US in 6 months and need to build an emotive, insight‑led campaign with very little to be provided by Global.”

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Our integrated offerings

Omnichannel engagement
& activation

  • Omnichannel engagement strategy
  • Field force and customer‑facing materials
  • Internal readiness, training and engagement
  • Targeted digital and CRM engagement
  • Innovative digital, data and experience-led tactics (inc. AI-enabled tools and conversational engagement)
  • Congress and bespoke stakeholder events

Challenges we have helped to solve

“Field teams need tools they’ll actually use – plus training that helps them tell the story confidently and consistently.”

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“We want to create a disease education campaign on LinkedIn to cut through busy specialist feeds and drive meaningful awareness at scale.”

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Bespoke training plans

  • Internal engagement and cross‑functional alignment
  • MSL and field force capability building
  • Scientific narrative and messaging alignment
  • Bespoke learner journeys, modules and AI simulation
  • Live workshops and skills sessions

Challenges we have helped to solve

“The science is evolving rapidly – how do we keep teams on top of the data?”

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“Our teams understand the science but need help with storytelling.”

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